Thursday, 24 September 2009

Intertextual reference

http://www.youtube.com/watch?v=EHFk4tOXzSU

Above is the link to Jennifer Lopez- I'm glad.
(The enbedding was disabled, sorry)

The video has direct references to Flashdance throughout.
It opens with the most memorable part of the film; the protagonist's audition into dance school.
The song then kicks in, and Jennfier Lopez re-plays key scenes from flashdance (such as, the performance on stage with the bucket of water and chain, the protagonist working out, etc)

The costume is also very alike, such as when Jennifer Lopez is sitting on a stool, she's wearing red heels and an oversized jumper. Alex, from flashdance does this also.

Here are some examples to compare with



Music DVD cover analysis

This is Mariah Carey's number 1's DVD.
It features promotional video's from her current album and forthcoming.
It also has a biography and all her number one songs.
The cover is very simple. Mariah Carey is an artist known worldwide. Her number 1's album cover is very similar to this, so by doing her DVD cover with the same concept, helps her fans and audience recognise her work.

This DVD offers nothing exclusive, apart from one promotional video. This shows that Mariah's fans don't need freebies and gifts to be encouraged to buy her DVD.
I like this cover because of its simplicity and slight air of arrogance, which is what the "diva" Mariah Carey is known for.

Music Video Analysis



Jose Vanders- Faces going places



Jose Vanders would best be described as a soft folk, indie artist. This track inparticular is very simple and mellow. She's an unsigned artist, which you can tell because she's constantly advertising her album., throughtout the video. Like Goodwin says, there's a relationship between lyrics and visuals, as the lyrics of the song is located at a tube station, and she's singing through the adverts in the station. There is definetly the notion of looking, and a frame within frames, as we're looking at the adverts, especially for the first part of the song. Lots of close ups are used too, which is selling her, as well as the album and song; this is done excesively as she's unsigned and needs all the promotion she can get.

Video from youtube.com

http://www.youtube.com/watch?v=PlfcBf39Whg

Goodwins points

To help us in our decision making process, and with the concept of our music video, here are Goodwins points.

1) Music videos demonstrate genre characteristics (e.g. stage performance in metal video, dance routine for boy/girl band).

2)There is a relationship between lyrics and visuals (either illustrative, amplifying, contradicting).

3)There is a relationship between music and visuals (either illustrative, amplifying, contradicting).

4)The demands of the record label will include the need for lots of close ups of the artist and the artist may develop motifs which recur across their work (a visual style).

5)There is frequently reference to notion of looking (screens within screens, telescopes, etc) and particularly voyeuristic treatment of the female body.

6)There is often intertextual reference (to films, tv programmes, other music videos etc).

Contacting Feist

Like normal music video directors, they have a working relationship with the artist. They generally contact them reguarly to tell them their ideas.

We hope to do the same, so i found that Feist had a myspace page, and i e-mailed her on there.

Here's what i sent her:

Hi, my name's Ram

I, along with 3 other students represent Long Road College in Cambridge, UK.

We're all studying media studies, and for our current project, we have to create a music video.

We've chosen your song- i feel it all.

I hope that you'll be ok with us using your song; we'll also contact you as much as possible with our ideas etc, so you can make an input too.

Thanks very much
Ram.

Hopefully we should get a reply!
http://www.myspace.com/feist

Lyrics to I feel it all

I found the lyrics to I feel it All,
I think this will help us come up with an idea, as one of Goodwin's points is the video and lyrics having a connection.


I feel it all I feel it all
I feel it all I feel it all
The wings are wide the wings are wide
Wild card inside wild card inside

Oh I'll be the one who'll break my heart
I'll be the one to hold the gun

I know more than I knew before
I know more than I knew before
I didn't rest I didn't stop
Did we fight or did we talk

Oh I'll be the one who'll break my heart
I'll be the one to hold the gun

I love you more
I love you more
I don't know what I knew before
But now I know I wanna win the war

No one likes to take a test
Sometimes you know more is less
Put your weight against the door
Kick drum on the basement floor
Stranded in a fog of words
Loved him like a winter bird
On my head the water pours
Gulf stream through the open door
Fly away
Fly away to what you want to make

I feel it all, I feel it all
I feel it all I feel it all
The wings are wide, the wings are wide
Wild card inside, wild card inside

Oh I'll be the one to break my heart
I'll be the one who'll break my heart
I'll be the one who'll break my heart
I'll end it thought you started it

The truth lies
The truth lied
And lies divide
Lies divide

Lyrics found at a-zlyrics.com

Song Choice

After being given the track listing for our group, we whittled down the list to

Feist- I can feel it all.

The song is a very mellow, what seems to be love song.
Feist's style is almost folk indie.

She's from Toronto, Canada, and she's with a major label.

Wednesday, 23 September 2009

Magazine Advert Analysis



For my magazine analysis I had Jay-Z's 'The Blueprint 3'.

This advert was simple and quite literally served the purpose of letting people know this album was coming without trying to sell the artist in any obvious way.

This wasn't needed as Jay-Z is a world famous rap artist and will already have a huge fan base who will buy his album.

Analysing music DVD adverts- RAM'S


We analysed music DVD adverts, i did Rufus Wainwright's "Milwaukee at Last"

My version is to the right, with the analysis. The original is below


I initially looked at this video because i like the group, but turns out the direction is good too. The director, Pfadfinderei (who also is the lighting manager at their gigs, and often has a specially prepared video on a screen behind them), manages to make a simple concept strikingly absorbing with the use of fast paced editing and quick transitions. The editing keeps strictly keeps to the beat, and the fact the beat in this bands songs can be varied, it gives Pfadfiderei a lot of maneuverability.

Ryan's Fvourite Music Video.

My favourite music video is 'Can't Stop' by the Red Hot Chili Peppers. I like this music video because it's really unusual and it has an interesting narrative. Plus the music video is quite different to conventional rock music videos, so this is why i like it.

Ram's favourite video

Not necessarily my favourite video, but i chose Feeder- Just a day

I like this video because it's very fun, and simple. It's just an accumulation of fan made video's, which are all very funny.

Here it is:

James's Favourite Music Video

For my favourite music video I chose The Kill by 30 Seconds Mars. I like this video because the video was an inter-textual reference to Stanley Kubrick's The Shining. I thought it was really cool and a bit different. Here it is:

"Oh my God, First Post!"


Hellooo, this is group P1-04. From left to right: Sam, Ryan, James and Ram.



Sam - Boy. 17.
Favourite Band - Moderat

Ryan - Man. 17.
Favourite Band - Stereophonics

James - Man/Boy. 17.
Favourite Band - Muse

Ram - The Girl. 17.
Favourite Band - "I don't have one!"


Ram's quote of the day - "do both, do both, do both, do both, do both."

P.S. Ram isn't as stupid as James, Ryan & Sam like to make out. They need me. :)
P.P.S ...

Wednesday, 10 June 2009

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